Internal Communications: What Your Team Needs Right Now
In the best of times, employees report “better communications” as their top suggestion for improvement on nearly every leader’s 360° survey. It has...
Extended Reality: An Overview of Augmented, Virtual, & Mixed Reality
Extended reality is the umbrella term for all real-and-virtual combined environments and human-machine interactions generated by computer technology....
Photonics Market Outlook: What's to Come in 2020
This February, I was honored to present at SPIE Photonics West with other photonics industry experts. With business development (BD) and marketing...
Some of Our Favorite Booths at Photonics West 2020
Another year at Photonics West, the leading event for photonics and laser companies, is in the books! With over 5,000 presentations and 1,300...
California Consumer Privacy Act (CCPA): What Your Business Needs
The CCPA was created with the goal of enhancing the privacy rights of California residents. Going into effect on January 2020, the CCPA requires...
Networking and Trade Show Tips For Introverts and Engineers
Sandy Sloane | Solutions by Sloane For this post we talked with Sandy Sloane, the President of Solutions by Sloane. Her business serves as an...
Manufacturing Market Update: Gearing Up for FABTECH 2019
As we gear up for FABTECH 2019, we'd like to take a step back and look at the market drivers, upcoming trends, and widespread changes in the advanced...
The Next Gen Salesperson: How to Master the Demo
The New Sales Process & The End of the Test Drive Sales, at its worst, is exemplified by the stereotypical used car sales process. The high pressure,...
4 Ways to Make Your Chatbot More Than Just a Pop-Up
Chatbots and live chat technologies are transforming the customer service model and sales processes. Slowly but surely, chat systems have gone from...