Trends for Tech Startups and the Investment Community
Last week we attended Photonics West 2023 in San Francisco, for the latest in optics, lasers, imaging, and sensing technology. We had the opportunity...
Tech
Rochester's Green Technology Movement
New York’s Climate Act, the nation's most ambitious clean energy initiative to date, challenges industries and communities to reach 100%...
Launch Marketing and Sales Tech Series Recap
Utilizing all of the resources in your existing toolset is imperative for your company’s day-to-day success and growth. In the Lunch and Learn,...
Increase CRM Efficiency: Fix These 5 Mistakes
Whether you’ve been storing data in a CRM for years or your brand new to the tool, there are common challenges companies face that make their tool...
Deconstructing the Marketing Tech Stack: What’s Critical & What’s Not
Can your company relate to one or many of these scenarios? If so, read on! We have a tool, but no one uses it. We have tools that seem to be working,...
Innovation in Medical Device Manufacturing: AR/VR
As augmented reality and virtual reality tools continue to edge into health care, it’s easy to see the advantages. Color overlays and 3D renderings...
3 Tips That Will Make or Break Your Marketing Technology Implementation
As marketing experts and Marketing Automation (MA) consultants, we’ve noticed a vicious cycle that many companies fall into with their software...
Extended Reality: An Overview of Augmented, Virtual, & Mixed Reality
Extended reality is the umbrella term for all real-and-virtual combined environments and human-machine interactions generated by computer technology....
California Consumer Privacy Act (CCPA): What Your Business Needs
The CCPA was created with the goal of enhancing the privacy rights of California residents. Going into effect on January 2020, the CCPA requires...