Do You Need a Salesforce.com Implementation Partner or a Consultant?
One of the main decisions an Executive has to make regarding Salesforce.com is who is going to implement and support your solution. I have been in...
Are You Ready for Salesforce Lightning?
Salesforce.com has been talking about Lightning for over a year. It is on the way, and now is the time to start planning for it.
INBOUND 2017: Marketing Strategies that Keep Up with Changing Customer Behaviors
Members of the Launch team trekked to Boston recently for INBOUND 2017, HubSpot's annual conference on inbound marketing best practices. It was a few...
Salesforce Named #1 in CRM Applications
When Salesforce began in a San Francisco apartment 18 years ago, who would have imagined that today more than 150,000 customers would trust...
Inspiring Innovation: Lessons from Light and Sound Interactive
Earlier this month I attended the Light and Sound Interactive (LSI) conference and expo, co-sponsored by Rochester Institute of Technology (RIT) and...
We're Hiring! Business Development / Project Manager
We have an immediate opening for a full-time Business Development / Project Manager. 3+ years business development and project management experience...
Deep Dive into Emerging Markets: Opportunities for Optics in AR & VR
While virtual reality promised and failed to hit 2016 expectations, market projections still show that augmented reality and virtual reality will...
Web Design Tips for Accessible Technical Content
Your end user is changing, and so is the way they access information. Today's customers want easy, quick access to content such as product...
An Introvert's Point of View: How Do You Maximize Trade Show ROI When You're Not Exactly a Social Butterfly?
Trade Show Planning for Introverts Industry events such as trade shows and conferences are a great place to build sales opportunities and learn from...