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7 Tips on Crisis Communication Every Business Should Know

Lessons from Upstate Social Sessions 2017 Last month I attended Upstate Social Sessions, a day-long conference in Rochester, NY focused on social...

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Organization and a Little Chaos: Ingredients for Success in Work and Life ― Meet Aimee Schenck

Aimee Schenck | Program Manager While at work, you are most likely to find Aimee bouncing between projects, organizing different client activities,...

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Do You Need a Salesforce.com Implementation Partner or a Consultant?

One of the main decisions an Executive has to make regarding Salesforce.com is who is going to implement and support your solution. I have been in...

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Are You Ready for Salesforce Lightning?

Salesforce.com has been talking about Lightning for over a year. It is on the way, and now is the time to start planning for it.

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INBOUND 2017: Marketing Strategies that Keep Up with Changing Customer Behaviors

Members of the Launch team trekked to Boston recently for INBOUND 2017, HubSpot's annual conference on inbound marketing best practices. It was a few...

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Salesforce Named #1 in CRM Applications

When Salesforce began in a San Francisco apartment 18 years ago, who would have imagined that today more than 150,000 customers would trust...

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Inspiring Innovation: Lessons from Light and Sound Interactive

Earlier this month I attended the Light and Sound Interactive (LSI) conference and expo, co-sponsored by Rochester Institute of Technology (RIT) and...

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We're Hiring! Business Development / Project Manager

We have an immediate opening for a full-time Business Development / Project Manager. 3+ years business development and project management experience...

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Deep Dive into Emerging Markets: Opportunities for Optics in AR & VR

While virtual reality promised and failed to hit 2016 expectations, market projections still show that augmented reality and virtual reality will...

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