Michele Nichols

Product Launch 2026

Product Launch Trends & Challenges in 2026

What You Need to Know if You Are Planning a Product Launch How are companies readying for product launches in 2026? After a turbulent year of...

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Seen & Heard at FABTECH: The Latest in Advanced Manufacturing

FABTECH, which spanned 3 exhibit halls and attracted over 30,000 attendees, is North America’s largest metal forming, fabricating, welding and...

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10 Tips for Connecting with Customers — Medical Device Product Launch Series

The medical technology market remains robust with continued growth- with the resurgence of pandemic deferred procedures, as well as continued demand...

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AI Roundtable Discussion

The AI landscape is evolving rapidly. While some organizations have fully embraced AI, others are still taking their first steps. Recently, we...

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Improving Employee Engagement and Adoption to Drive Revenue

Internal Communications and Change Management Matter to Results With the rise of SaaS platforms, many industries have changed the way they price and...

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AI in Industrial B2B Companies Right Now

Every other headline is AI and, despite the hype, your competitors are already realizing productivity gains from AI. In most B2B technology...

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FAQ: Product Development and Product Launch

Product development is an important entryway into new markets and new opportunities. From R&D to product launch to portfolio management, a lot of...

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Pro Bono Opportunity for Local Non-Profits

Rochester, N.Y. (July 30, 2024) – Launch Team Inc., a Rochester-based marketing firm, is offering pro bono digital marketing services to local...

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4 Ways to Approach 2025 Strategic Planning

For many, late summer is the time for strategic planning. This year may be particularly challenging, as many companies took a 'wait and see' approach...

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