Beer & Blog: Growing Tech Companies through Inbound Marketing, with Chris Bihary
Chris Bihary, CEO and Co-Founder of Garland Technology, sat down with Michele Nichols in downtown Buffalo, near Garland’s new headquarters, right in...
Beer & Blog (interviews) (2)
Beer & Blog: Leading Successful Business Development in Technical Companies, with Lisa Belodoff
For today’s Beer & Blog, we spoke with Lisa Belodoff, vice president of business development at Rochester Precision Optics. Lisa has worked in sales...
Beer & Blog: Globalizing Web Content – What Growing Companies Need to Consider, with Scott Bass
For this Beer & Blog we spoke with Scott Bass, Managing Director of Advanced Language Translation, a company that provides translation and...
Beer & Blog: Optics Industry Sales & Marketing Trends
Recently we spoke with Jeff Nichols, sales manager at PennWell, the organization that publishes Laser Focus World. Trade publications are valuable in...
Beer & Blog: IP Considerations for Second-Stage Growth Companies
Last week, we spoke with Greg Gribben and Katie McGuire of Woods Oviatt Gilman about trademark entity discovery during a company rebrand. This week...
Beer & Blog: Company Rebranding from a Legal Perspective
Ever wished you could have a beer with a team of lawyers to pick their brains on things you should be considering as your company grows? We did just...
A Beer & A Blog: Timing is Everything in Sales Follow-up
Marketing and sales have, in many organizations big and small, operated in silos. The web has brought them together, but it takes more than...
A Beer & A Blog: A Conversation about Sales and Marketing Alignment
Marketing and sales have, in many organizations big and small, operated in silos. The web has brought them together, but it takes more than...