Our Blog

Explore. Discover. Engage.

A Competitive Landscape All Covered with Cheese

Fromage Frenemies Recently I was at my local mall’s food court waiting for a grilled cheese when I noticed that an employee dressed in the uniform of...

Read More

Marketing Tip of the Week: Corporate Positioning – Identify Your Competitive Sweet Spot [Video]

Our next step in the positioning strategy. Each week, we share a quick tip for marketing success on our YouTube and Instagram channels. Follow us...

Read More

One Wheel, Four Wisdoms – Lessons from Unicycle Guy

Though the gentleman that rides a unicycle through my neighborhood isn’t wearing a Darth Vader costume like the guy in Portland, he has still...

Read More

Launch Team Helps Deliver Lighting, Medical Supplies to Those In Need

The Gift of Good Health The Launch Team spent yesterday afternoon sorting donated medical supplies with InterVol, a humanitarian organization...

Read More

Marketing Tip of the Week: Start the Positioning Process with a Marketing Assessment [Video]

Each week, we share a quick tip for marketing success on our YouTube and Instagram channels. Follow us there or subscribe to our blog updates so you...

Read More

Marketing Tip of the Week: Don't Ignore This Email Type in Your Email Marketing Strategy [Video]

Companies who utilize email marketing programs generate 50% mores sales-ready leads. Each week, we share a quick tip for marketing success on our...

Read More

Medtech Conference Season — An Outlook on Medical Device & Manufacturing

Michele Nichols, President of Launch Team, Inc. and Amy Castronova, President of Novatek Communications, are teaming up again this fall to bring you...

Read More

Marketing Tip of the Week: When to Outsource Your Marketing [Video]

There are many experienced outsource marketing firms that can provide other services your company may be in need of. Each week, we share a quick tip...

Read More

Medtech Conference Season — Medical Device Industry by the Numbers

Michele Nichols, President of Launch Team, Inc. and Amy Castronova, President of Novatek Communications, are teaming up again this fall to bring you...

Read More