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Marketing Tip of the Week: Pay Attention to Market Positioning [Video]

Give prospects a clear and compelling reason to approach you through differention. Each week, we share a quick tip for marketing success on our...

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Trends and Challenges in Medical Device Marketing and Sales

Michele Nichols, President of Launch Team, Inc., and Amy Castronova, President of Novatek Communications, Inc., are teaming up again this fall to...

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Marketing Tip of the Week: Don't Fear Competitor Creepers on LinkedIn [Video]

Don't fear those competitor creepers wanting your prospect list - and here's why. Each week, we share a quick tip for marketing success on our...

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Marketing Tip of the Week: Incorporate Touch in Your Marketing Strategy [Video]

As our company rebranded to Launch Team, see how we utilized touch into our branding materials to reflect how we do marketing. Each week, we share a...

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PLS Launch Solutions Rebrands as Launch Team Inc.

We are pleased to announce that PLS Launch Solutions is now Launch Team Inc.!

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Michele Nichols Named President Elect of WNY Entrepreneurs' Organization

A New 'Chapter' We're excited to share that Launch Team President Michele Nichols has been named president of the Western New York chapter of the...

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Marketing Tip of the Week: Do's and Don'ts for Trade Show Booth Staffers [Video]

From greetings to phone usage, we have some quick tips to make you more successful at your booth. Each week, we share a quick tip for marketing...

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Manufacturing Market Outlook: The Double Whammy

If your sales numbers slumped in August, you're not alone. The Purchasing Managers Index showed the most dramatic dip in U.S. manufacturing sales in...

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What's In Her Bag? With Launch Team and EO WNY President Michele Nichols

It was announced recently that Launch Team President Michele Nichols was named the first woman president of the Western New York chapter of the...

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