Medical Device Product Launch: Barriers & Pathways to Telemedicine Adoption – A Case Study
Launch Team is collaborating with technical documentation and training company Novatek to explore marketing and product launch challenges in the...
Medical Device (2)
Medical Device Product Launch Series: Marketing Lessons Heard at MEDTECH 2016
In our annual deep-dive into the medical device industry, Launch Team collaborates with technical documentation and training company Novatek, which...
Medical Device Product Launch: Ensuring Customer Engagement in Telemedicine
In our annual deep-dive into the medical device industry, Launch Team collaborates with Novatek, which provides documentation and training services...
Medical Device Product Launch Series: Medical Device Market by the Numbers
In our annual deep-dive into how market and technology changes drive marketing, sales and service models in the medical device industry, Launch Team...
Beer & Blog: Medical Device Branding, with Tom McCall
This beer and blog was no hardship; Michele met with Tom McCall in beautiful Laguna Beach, near Tom’s home base at ICU Medical. Tom is the VP and...
Medical Device Product Launch Series: Medical Device Industry Trends & Challenges Outlook
In our annual deep-dive into the medical device industry, and how market and technology changes drive marketing, product launch, sales and service...
Meet Launch Team at Optics & MedTech Industry Events
The Launch team is gearing up to teach, learn and share at multiple industry events this fall.
Medtech Conference Season — An Outlook on Medical Device & Manufacturing
Michele Nichols, President of Launch Team, Inc. and Amy Castronova, President of Novatek Communications, are teaming up again this fall to bring you...
Medtech Conference Season — Medical Device Industry by the Numbers
Michele Nichols, President of Launch Team, Inc. and Amy Castronova, President of Novatek Communications, are teaming up again this fall to bring you...