Questions B2B Deep Tech Companies Should Ask When Choosing a Fractional CMO Agency
B2B deep tech marketing has a few realities that make picking an agency feel high stakes: technology learning curve, experience in marketing...
May 26, 2011 (Rochester, NY)
The PLS team will welcome representatives from the City of Rochester, Monroe County, customers and friends on Thursday, May 26 on the Genesee River at Corn Hill Landing. Though the company has changed since it was founded in 1986 by Roger Hopkins and Sheila Hosenfeld, since inception it has helped companies launch new technologies and educate customers.
PLS has assisted in client expansion, acquisition and entry into new markets, resulting in a total of 500 patents over the years and more than 40 jobs this year for their customers.
2011 brings additional growth for PLS and, more importantly, its customers, with a continuingly narrow focus on marketing strategy and execution for optics and technology companies.
B2B deep tech marketing has a few realities that make picking an agency feel high stakes: technology learning curve, experience in marketing...
Marketing for complex technologies can be challenging when each market and technical buyer engages differently, especially if your company relies on...
“Gangbusters.” That’s how one photonics industry client put their Q1 results. Leads are up, quoting and bookings are up. While life sciences and...