Touch Is The 4th Dimension: Why Print Marketing Still Matters in 2016
Collateral has become something of a dirty word around the Launch office. When customers ask us for a brochure, it’s often because they feel like...
Trade Show Strategy (5)
Marketing Tip of the Week: Incorporate Touch in Your Marketing Strategy [Video]
As our company rebranded to Launch Team, see how we utilized touch into our branding materials to reflect how we do marketing. Each week, we share a...
Marketing Tip of the Week: Do's and Don'ts for Trade Show Booth Staffers [Video]
From greetings to phone usage, we have some quick tips to make you more successful at your booth. Each week, we share a quick tip for marketing...
Marketing Tip of the Week: Promote Trade Show Visits through Social Media [Video]
Before a trade show visit, don't overlook social media as a way to get the word out about your upcoming attendance. Each week, we share a quick tip...
Marketing Tip of the Week: Think Beyond the Booth at Trade Shows [Video]
Each week, we share a quick tip for marketing success on our YouTube and Instagram channels. Follow us there or subscribe to our blog updates so you...
Marketing Tip of the Week: Follow Up with Trade Show Leads [Video]
Too often, CEO's and salespeople return from a show and don't follow up with new leads. So before your next show: make a game plan. Each week, we...
Photonics West 2015 Survey: Lead Gen Rises, Trade Show Follow-up Lags
Trade shows catering to high tech industries such as contract manufacturing or optics are highly targeted, and they're still an important part of an...
Make the most of Photonics West 2015
Next week is Photonics West 2015, and once again we're sharing with you some ways to get the most value from your trip.
Learn Sales & Marketing Strategies to Attract New Buyers at Photonics West 2015
Bring Customers to You Launch Solutions President Michele Nichols will teach a short course and roundtable discussion on marketing and sales...