40 Ideas on the Future of B2B Marketing
As Launch Team celebrates its 40th anniversary, we are reflecting on all the changes in marketing strategy to reach niche technology markets.
![Marketing Tip of the Week: Follow Up with Trade Show Leads [Video]](https://www.launchteaminc.com/hubfs/LaunchTeam-Logo-1.png){kind=logo}
Too often, CEO's and salespeople return from a show and don't follow up with new leads. So before your next show: make a game plan.
Each week, we share a quick tip for marketing success on our YouTube and Instagram channels. Follow us there or subscribe to our blog updates so you never miss a tip.
MTOTW #3: Creating a lead follow-up plan ahead of time can help you make the most of trade shows and other events.
Have a question or request for a future tip? Let us know in the comments.
For more best practices for trade show follow-up, preparation, and promotion, download our Trade Show Marketing Guide for Technical Companies.
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