Marketing Tip of the Week: Incorporate Touch in Your Marketing Strategy [Video]


As our company rebranded to Launch Team, see how we utilized touch into our branding materials to reflect how we do marketing.

 

Each week, we share a quick tip for marketing success on our YouTube and Instagram channels. Follow us there or subscribe to our blog updates so you never miss a tip.


MTOTW #20: A tactile experience can go a long way in your marketing strategy, whether it's a textured business card or an interactive booth activity at a trade show. Check out these ideas for creative promotional materials, and read the Harvard Business Review article, "Please Touch the Merchandise." 

UPDATE 2/4/2016: Check out what we've created lately and why print still matters in 2016.

Have a question or request for a future tip? Let us know in the comments. 

Navigating Competitive Landscapes in 2025

Navigating Competitive Landscapes in 2025

In today’s volatile market, understanding your competitive landscape isn’t just a strategic advantage—it’s a survival skill. Whether you're facing...

Read More
Tariffs and Other Troubles: How to Craft a Response Strategy for Tough News

Tariffs and Other Troubles: How to Craft a Response Strategy for Tough News

Editor's note: This article was originally published in 2019. This is a good reminder that everything changes, and nothing changes. There are...

Read More
Get Ahead with Grant Opportunities for Optics & Photonics

Get Ahead with Grant Opportunities for Optics & Photonics

Ways to Stretch Marketing Budgets with Grant Funding In a time of economic uncertainty, you need marketing more than ever to hit your goals, but like...

Read More