Marketing Tip of the Week: Segment Your Email List [Video]

Katie Steelman Thu, Jun 11, 2015

Marketing Strategy Content Development Email Marketing

Did you know that narrowly focused emails drive 18 times the revenue of broadcast email?

Each week, we share a quick tip for marketing success on our YouTube and Instagram channels. Follow us there or subscribe to our blog updates so you never miss a tip.

MTOTW #2: To better engage customers and cut down on unsubscribes, send targeted emails containing content relevant to specific groups.

Have a question or request for a future tip? Let us know in the comments.

For more tips on how to segment and clean up your email marketing database, download our free guide.

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