Building Brand Awareness in 2025
Increasing brand awareness is a top goal for B2B companies in 2025. But what is a brand? And how can you evolve it to meet your changing company...
1 min read
Katie Steelman Thu, Aug 13, 2015
MTOTW #11: Minimize risk with a simple, focused business plan.
Too many businesses operate without a defined business plan, leading to high risk scenarios like opportunistic growth and unbalanced revenue, as well as wasted resources. If you’re struggling to define or implement your strategy, a simple, one-page business plan might help.
Our clients use our one-page plan to articulate their business goals and priorities, both overall and for specific product launches and marketing campaigns. It only takes about 30 minutes to complete, and this information helps us develop winning marketing strategies and tactics that align with achieving these goals. Keeping your plan simple and focused removes many of the common barriers to success.
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Use our free 1-page business plan template to define your business strategy and goals.
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