Client: MetLife       Industry: Insurance  

Creating Change
Starts with 'Why'




people impacted



serving 60 countries





The Challenge

MetLife, a global leader in insurance, looked to transform their IT operations during a time of industry-wide change. They wished to brand an enterprise change initiative and develop a strategy to communicate long-term vision and drive near-term behavior at every level of the organization (in less than three months). Key goals included:

  • Retain key talent through change in locations, roles, and expectations
  • Create alignment around customer focus
  • Change the service model to create efficiencies
  • Move IT to a more strategic, proactive role in the organization


The Solution

  • Facilitated creative sessions with the executive leadership team to brand and communicate a change initiative for a worldwide, 7000-person organization, its customers and stakeholders.
  • Creating alignment and a clear message focused on value to the end customer, and a multi-channel roll-out to all stakeholders.
  • From initial engagement to unveiling at offsite event three months later, Launch coordinated with outside vendors and internal team to meet deadlines and report outcomes at a board level.

The Results

Buy-in and alignment at all levels of the organization. Created change momentum and clarity around customer service level agreement, and each individual's role in the change plan. 

"The best leadership offsite I've attended in 20 years—focused, informative and energetic."
— Enterprise Change Initiative Kickoff Attendee

Explore More of What We Do

From product launches to marketing and sales strategies, we've helped clients in high-tech industries reach their goals and execute for long-term success. 

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