Digital Marketing Coordinator
We are hiring a full-time digital marketing coordinator to work on our account team that serves our diverse portfolio of B2B technology customers. Join a strong and collaborative team that is focused on client results.
Responsibilities Include:
- Assisting in the execution of marketing campaigns comprising website content and email programs and nurtures, social media, inbound, thought leadership content, and digital ads. Including:
- Researching, writing, and editing content
- Researching ideas for curated social media content, trending topics, influencers, and crafting posts for social media
- Managing digital ad campaigns
- Analyzing the performance of campaigns using data from Hubspot, Google Analytics, and other systems
- Segmentation of CRM database and executing automation programs
Required Qualifications:
- BA or BS degree
- Business acumen and proven ability to thrive in highly technical industries
- Strong writing and editing skills
- Exceptional attention to detail and organization skills
- Microsoft Office proficiency
- Related experience in marketing
Preferred Qualifications:
- Demonstrated knowledge and understanding of social media platforms for marketing
- Google Analytics and Google Ads experience
- HubSpot, SharpSpring (or other marketing automation tools) experience
- Interest in technology and/or optics
Launch Team is headquartered in Rochester, NY and this position could be remote anywhere in the United States. We offer generous PTO and benefits as well as great opportunities for growth.